Smart Ads. Real Results.
We help service businesses and SMBs across Canada and the United States grow with high-intent lead generation campaigns on Google, Meta, and Local Services Ads — managed by a team that’s been doing this since 2009.
Pay less. Get more leads. Keep control of your ad account.
You own your Google Ads account. You see every dollar spent. We earn your retainer every month by driving leads — not by inflating your budget.
Brands That Trust The Social Shepherd
Lead generation services built for SMBs
Every service is built around one thing: more qualified leads for less spend. We don’t do vanity metrics, we don’t do bloat — we build campaigns engineered for ROI.
Google Ads Management
Search, Performance Max, Display, YouTube and remarketing campaigns engineered for conversions — managed by Google Premier Partners since 2012.
Meta Ads (Facebook & Instagram)
Lead-gen campaigns, retargeting funnels, and creative testing across Facebook, Instagram, and Messenger built to drive real revenue, not just clicks.
Local Services Ads
Get Google-verified and appear at the very top of local search. Pay only for genuine leads, never for clicks that go nowhere.
Call Intelligence
Know exactly which ads drive phone calls. Every inbound call is recorded, scored, and summarized so you can attribute revenue to the right campaign.
Web Design & Landing Pages
Fast, modern websites and conversion-tuned landing pages built specifically to turn ad traffic into paying customers.
eCommerce & Shopping Ads
Shopping campaigns, Performance Max for retail, and product feed optimization for Shopify, WooCommerce, and BigCommerce stores.
A different kind of ad agency.
Most agencies charge a percentage of your ad spend — so the more you spend, the more they make. We charge a flat management fee, so our only incentive is the same as yours: more leads for less money.
Flat-Rate Management Fee
Predictable monthly pricing. Scale spend without scaling our fee.
You Own Your Accounts
Google & Meta accounts are in your name. You see every dollar.
No Long-Term Contracts
Month-to-month. We earn your business every 30 days.
Dedicated Account Manager
One human owner, not a faceless help desk ticket queue.
Google Premier Partner since 2012.
We are part of the top 3% of Google partner agencies in Canada — a distinction earned through consistent client performance, certified specialists, and meaningful ad spend results.
Real campaigns. Real numbers.
A snapshot of recent results from clients across home services, food, fitness, and B2B.
GTA Meal Service
Rebuilt the funnel from cold awareness to a 7-day trial offer on Meta. Doubled subscriber count and dropped CPA by 38%.
Triple-S Towing
Local Services Ads + Google Search combined with call tracking turned wasted spend into qualified emergency dispatch jobs.
Iqbal Foods
Hyper-local targeting and Google Business Profile optimization brought more shoppers through the door — and more 5-star reviews.
Trusted by 5,000+ businesses since 2009
We treat every client like our first one. Here’s what some of them say after working with us.
“Running ads with The Social Shepherd brought immediate traction. From ad creatives to targeting, they handled everything smoothly. Our meal subscription numbers have doubled since onboarding.”
“We needed results fast, and the team delivered. Their campaign strategy brought in more emergency towing requests than we’ve ever had. Excellent service and ROI.”
“Since partnering with The Social Shepherd, our online orders and foot traffic have significantly increased. Their expertise in local advertising helped us reach more customers than ever before.”
“They understood our niche and tailored a campaign that brought instant results. We’re getting regular bookings now and showing up at the top of local searches.”
“Their attention to detail and data-driven approach helped us attract high-quality B2B leads. The Social Shepherd helped take our management services to the next level.”
“Strategic, transparent, and on-point from day one. Engagement and visibility for our events climbed quickly. They really understand what it takes to win online.”
Getting started is simple.
From the first phone call to live campaigns, we make onboarding feel like one less thing to worry about.
Strategy Call
A free 30-min call to understand your business, your goals, and what’s been working (or not).
Onboarding
We handle Google & Meta Ads setup, tracking, and conversions so your campaigns launch fast.
Optimization
Your dedicated account manager continually tunes targeting, creative, and spend for ROI.
Reporting & Support
Plain-English reporting, monthly reviews, and a real human you can call any time.
Ready to drive more qualified leads?
Book a free, no-obligation 30-minute strategy call. We’ll audit your current ads and show you exactly where the leaks are.
Let’s build this thing together.
Tell us a bit about your business and what you’re hoping to achieve. We’ll get back to you within one business day with next steps.